by Farid Driouch

If you’ve ever navigated an app or website, and on trying to sign up, you see a “sign up with Facebook or Google” option – then, that’s an example of Single Sign On (SSO). An SSO service allows users to access multiple accounts or applications using only one set of login credentials.

A single sign-on technology simplifies the login process and streamlines the workflow by adding a layer of protection for your content. This means that the content can only be viewed/accessed by the authorized personnel – and since an SSO service is used, the users don’t need to set up an account from scratch. All they need is to use a password and username credentials from a third-party site such as Facebook, Google, or Twitter, etc.

There are several ways of restricting content. If you’re targeting a given group, you want to give them access through a sign up/login option. One sure way of doing this is using dedicated software that allows you to send a signup invitation to the targeted audience before posting the content on the members-only folder/site.

Many at times, businesses want to offer value-added content to their customers, conveniently and securely. Maybe you want to create email video content that targets a particular group of customers or offer privileged information such as coupon codes and promotional offers. The best way to do so is to protect the video content so that only members can log in and access it.

Other benefits of SSO configuration includes but not limited to;

• Users can manage and remember fewer usernames and passwords for several applications 
• It streamlines the signup and sign-in processes – no need to re-enter passwords
• Reduces the number of password reset complaints in your IT help desk

Reduces the chances of phishing.

Imagine how convenient communication could get if you were to combine a remote collaboration tool such as our Weet platform with a dedicated SSO service, e.g., SAML-based SSO. The latter stands for Security Assertion Mark-up Language. It is a type of SSO configuration that uses an extensible markup language (XML) to facilitate the exchange of user authorization data across secure domains. 

This combination guarantees flexibility to business owners and managers looking to customize the flow of content among teams and customers. Since our busy bee Weet allows you to create either a public or private channel of teams and projects– an SSO add-on service will be of much relevance.

From instant video messaging, screen recording, real-time editing, feedback & monitoring options to screen sharing and now content protection and security – busy bee Weet offers a customized user experience that’s sure to take your team collaboration to the next level. With this feature, you can leverage a remote video collaboration tool for all your marketing, sales, and customer service needs.

Being productive doesn’t necessarily equate being busy, rather being smart and collaborative. At Weet, we believe in effective communication as a means of getting back your time and taking control of everything business, within the realm of the possible.