by Elle Werle
How-to videos are powerful ways to generate both views and revenue, and you’ll need the right tools to create video tutorials.
Did you know that 71% of people reported watching two or more video tutorials each week? All of us have watched them, and statistics show that we’re watching more and more as time goes on.
To drive viral views and high revenue, follow Weet’s guide to find the right tools to create video tutorials.
1. Determine What Viewers Want
Research shows that most viewers prefer instructional and informational videos between three to six minutes in length.
Aim to create videos that fall within that time frame, and definitely not longer. Nobody wants to sit through a 20-minute video when they’ve got a task they’re eager to finish.
2. Show What You Know
Eliminate confusion and clearly set the tone by recording webcam video while you share your screen. Viewers will see your face along with your screen! This provides a personal touch along with your clear demonstration.
3. Organize The Info
Trim and edit your videos. Create chapters to organize the information presented. Users want the option to jump to the information they need when they need it. Make this clear and easy to navigate for them.
4. Tools to Create Video Tutorials
You don’t need fancy lights, microphones, and cameras to create killer content. You just need a platform that does it all for you.
With a tool like Weet you can create high-quality, interactive, instructional videos in a snap. Choose between filters and virtual backgrounds for high production quality.
5. Get Your Message Out There
Creating your video tutorial is only half the battle – you need to share your video message as well!
Share your video on social media. Embed it in a webpage or knowledge base. Send it in an email. With Weet, you have options.
6. Track Viewers
See who is watching your videos, and when. Use this information to tailor your videos more to your audience’s needs as time moves on. More views = more revenue! Rinse and repeat.